SR | EN

CFO with Purpose Conference 2025: When It Gets Tough, CFO

14 - 15 May 2025, Grand Hotel Kopaonik

Tuesday

may 13, 2023

20h

Welcome Drink and Networking Opportunity (Garden Restaurant)

Welcome

  • Milan Bukumirović, predsednik Udruženja finansijskih direktora Srbije
  • Matija Nakić, Farseer

wednesday

14. maj 2025.

Conference host: Marija Kujović Stanimirović, DistriRisk

8:45 -8:50

Official Opening of the Conference – Milan Bukumirović, predsednik Udruženja finansijskih direktora Srbije

8:50 – 9:00

Purposeful Introduction: CFO Excellence: Next-Gen Performance Management, Robert Ćuzela Piljac, Horváth

9:00 –10:00

Panel 1: Tax Debate

  • Reinstating Tax Incentives for Investments in Fixed Assets – Two Sides of the Scale: The Cost to the State vs. the Benefit to the Economy – How Do We Achieve Balance?
  • Tax and Legal (Un)Certainty for Domestic Investors – How Can We Achieve Better Synergy Among All Relevant Stakeholders (Public Administration, Taxpayers, Courts, and the Professional Community)?
  • Do We Apply Good Solutions from the International Environment (and If Not, Why)? Examples of International Best Tax Practices.

Panelists:
dr Svetislav Kostić, Pravni fakultet
dr Saša Ranđelović, Ekonomski fakultet

Moderators: Dejana Backović, Kappa Star i Saša Mlađenović, Karin Komerc

10:00 – 10:50

Panel 2: Tax Practice – The CFO and Tax Audits

  • Tax Audits and Inspection Oversight of Companies in Practice
  • What do the new Turnover and taxpayer registers bring?

 

Panelists:
Dr Minja Đokić, Taxhouse 
Aleksandar Vasić, Poslovni Savetnik
Srna Knežević, Forvis Mazars Srbija

Moderator: Radmila Miletić

10:50 -11:20

Panel 3: When Times Are Tough, We’re Stronger Together – CFO and AI

  • The role of AI in the transformation of finance
  • What are the criteria for selecting AI tools, how is ROI measured, and how important is the integration between finance and the IT sector?
  • The human factor and skills – how does the role of employees change with the implementation of AI, and which skills will be developed in the future?
  • Risks in implementation – what risks arise in the use of AI and how are they managed?

 

Panel introduction: Matija Nakić, Farseer

Panelists:
Matej Trbara, Farseer
Marko Obradović, Delta DMD

Moderators: Sanja Keranović, Dr Oetker i Branislav Lončar, MaxBet

12:20 – 13:20

Panel 4: The CFO Playbook

  • Where Do I Fit In?
  • Career misconceptions
  • Who is the modern CFO? Case studies from practice

Panelists:
Jelena Šribar, CWB Limited
Maria Boldor, Horvath
Pedja Jovanović, Atria Group International

Moderators: Mina Janjić, Sokoj i Slobodan Žepinić, Novelic

13:20 – 14:30

Lunch break (restoran Garden)

14:30 – 15:45

Panel 5: Best practices: when times are tough, supporting one another

Ružica Vasić i Nikola Veselinović, Aigo
Milan Listeš, BeTerna
Vlatko Čanev, EY i Marko Elazar, Nova Defense              Peter Schentler, Horvath
Milan Sekulić, Unicredit Bank Srbija                   

Moderator i selektor: Miloš Đukanović, Henkel

15:45 – 16:00

Coffee break

16:00 -17:20

EXCLUSIVE KEYNOTE ADDRESS: What CFOs Must Know About Longevity, Immortality, and Wealth

  • Is death optional? – how science is pushing the boundaries of longevity. What does this mean for the business world?
  • If you’re going to live to 150, how will you plan your wealth?
  • Ethical and economic challenges of immortality – who could afford immortality?

 

Special guest speaker: Jose Cordeiro, world-renowned futurist and visionary

17:20 – 20:15

Free time

20:15    

Purpose-Driven Dinner (Garden Restaurant)

Thursday

may 15, 2025

9:45-11:30

Workshops  – by topic, table discussions

 

Planning – Matija Nakić, Farseer and Branislav Lončar, MaxBet
Automatizacija – Radmila Miletić; Božo Srdić and Marko Lišanin, Mazars
Digital Transformation – Marija Vasiljević, EY; Aleksandar Nedeljković, Mainstream and Petar Tomić, SAGA
Data Management – Jelena Popović, Kappa Star
Cost and Process Optimization – Aleksandar Pavlović, Be-Terna and Brankica Trajković
M&A – Savo Bakmaz, MaxBet; Luka Lopičić, Schoenherr and Uroš Ćamilović, BDO

11:30 – 11:45

Short coffee break

11:45 – 12:45

Panel 6: Workshop and Discussion Conclusions  

Panelists: Representatives of Thematic Panels

Moderator: Sanja Keranović, Dr Oetker

12:45 – 13:45 

Lunch break (restoran Garden)

13:45 – 14:45

Panel 7: Risk Management: HR, Financial, Operational, Geopolitical

  • How Does the CFO Navigate a Challenging Business Environment? Tools for Stress Management
  • What Do Climate Changes Bring Us, and What Preventive Measures Can We Take Against Natural Risks?
  • Can we, and how can we, mitigate the impact of increasingly challenging geopolitical risks, and what can we expect in the future?

Panelists:
Vladimir Borovnica, Clinical Psychologist
Igor Zorić, Triglav Insurance
Đorđe Milošević, SEE Risks (online)

Moderators: Marija Kujović Stanimirović, DistriRisk and Dragan Ranisavljević

14:45 – 15:00  

Coffee break

15:00 – 15:45

Panel 8: Sources of Financing – Green with Purpose

Panelists:
Ognjen Popović, Ministry of Finance
Dušan Tomić, EY
Strahinja Lazarević, Elixir group

Moderator: Anita Lazović, Orion Telekom

15:45 – 16:45

Panel 9: Banks and CFOs – Partners for Sustainable Economic Growth

  • Banking Sector 2025
  • Digitalization, ESG, and the Future
  • The CFO from the Banks’ Perspective

Panelists:
Filip Stikić, Unicredit Bank
Jasmina Šarić, Erste Bank    
Vladimir Tofoski, AIK Bank

Moderators: Violeta Kovačević, MK Group and Zoran Daljević, Atlantic Group 

16:45 – 17:00

Conference Conclusions – Milan Bukumirović, President of the Association of Financial Directors of Serbia

Sponsors

Report

2025 Report

Gallery

Gallery

Chief transFormative Officer

Thank you for registering to participate in
Conference CFO with a purpose 2026 Chief transFormative Office,
 May 18–20, 2026, Fruške Terme

Our team will contact you soon with payment instructions and additional information regarding your participation.

NOTE: If you haven’t already, don’t forget to book your accommodation at special participant rates for the Conference at Hotel Fruške Terme. Accommodation should be booked directly with the hotel, and you can download the reservation form.

RESERVATION FORM